Our name comes from phronesis, commonly known as practical wisdom in Aristotelian ethics.
The habit of making the right decisions and taking the right actions in context, and relentless pursuit of excellence for the common good.
Our approach and mindset as an agency is deeply rooted in this philosophy. We are constantly striving for the very best by identifying the right strategies, employing the right tactics, at the right time, and with the right tools.
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Media & Digital Communication for Local & International Brands
RETAIL
FOOD
AUTO
BEVERAGES
COSMETICS & PARFUMES
REAL ESTATE
INSURANCE
TRAVEL
HEALTH
WELLNESS & SPA
HORECA
SPORT
We are an independent advertising agency with a digital-first approach.
By tapping into our network of experts, partners and collaborators across a number of specialized areas, we deliver a full-service experience, bringing added value and unlocking the most potential for your business.
Everything we do has a strong strategic reasoning and is backed by robust planning and research.
Our strength comes from utilizing the right metrics, analyzing results through the lens of business growth and reaching your customers in the most effective way.
With our network of partners we ensure that your message is relevant to customers’ decision-making, being perfectly adapted to media channels, our targeting methods and multitude of online formats and technologies.
Leveraging the power of data, we help brands create personalized experiences across screens, media platforms, and devices, online and offline.
Our clients come to Fronesis for our expertise in driving continuous business growth and delivering real solutions. To maximize results, we are always staying on top of new, cutting-edge technologies, trends, and innovations, seizing opportunities as they arise, developing comprehensive plans, and implementing them meticulously.
To ensure that our strategies are at their most effective, our team will work closely with you to align our efforts with your larger communications plan and budgeting process.
We identify who you need to target by leveraging our ability to plan and buy media to specific audiences to convert those people as efficiently as possible to long-lasting customers for your brand.
We show you who to target, how to target, what to expect as results, while measuring the effectiveness of your communications.
Offline
Online
Programmatic
SEM / SEO
Youtube
TikTok
Influencers
KOL
Users Generated Content
Special Projects
Google Analytics
Facebook Insights & Analytics
CRM & Business Data Analytics
No matter if you are a super big brand, a fresh start-up, a very small studio or just someone with an idea. You should send us an email.